CZECH REPUBLIC: Advertising market is getting recovered from the economic crisis
Advertising via TV channels and Internet have become the most important for the marketers in the Czech Republic - confirms the company Admosphere.
Speaking about television sector, the companies spent 0.41 billion CZK more in advertising via TV Channels in the first quarter of this year than in 2010 for the same period. In the same time the rates for the advertising space of most of the TV channels decreased or maintained at the same level. Only Barrandov TV, CT4, CT24 and PRIMA TV reviewed their price list for increases (46%, 33%, 15% and 11% respectively).
